Gold Rush Gaming 2019 Year in Review

by Max Lapthorne

Plenty happened in 2019. “Game of Thrones” came to an end, “Old Town Road” took over the Billboard charts, and scientists produced the first ever photo of an actual black hole.

And while it was an eventful year for the world at large, it was just as busy here at Gold Rush Gaming.

Since being established in 2012, one word has defined Gold Rush more than any other: Growth.

And in that regard, 2019 was no different.

With a 9% growth in locations for the year, Gold Rush surpassed the 500 mark in 2019 and is showing no signs of slowing down as the calendar has flipped to 2020. We are continually adding Partners throughout the state, all while providing prompt service and creative new ideas to our existing Partners.

Another area of growth in which we take an abundance of pride is the 3% average rise in Win Per Day that our Partners saw in 2019. Despite increased competition throughout the state, Gold Rush has seen its Partners’ average Win Per Day increase every year it has been in operation.

We would be remiss if we failed to include our quarterly promotions in our review of 2019, as they have grown exponentially, and our largest promotion ever was held just this past October. That was Jeepers Kreepers, in which we gave away three Jeeps at our Grand Prize Drawing Event. The promotion and event were both the largest in Gold Rush Gaming history, as several hundred were in attendance for the drawing.

The size and scale of Jeepers Kreepers paid off for our Partners as well, as participating locations experienced an average lift of 11% during the promotion.

In addition to Jeepers Kreepers, 2019 saw Gold Rush put on its Can’t Harley Believe It promotion, in which three Harleys were given away, as well as the Grand Slam Giveaway, which awarded winners with rooftop tickets to a Crosstown Classic game at Wrigley Field.

Gold Rush Gaming is constantly evolving in order to best assist its customers and the communities they serve. New Partners, new ideas and bigger and better promotions highlighted 2019 for Gold Rush Gaming, and as we embark upon the new year and new decade, we look forward to forging ahead as The Gold Standard in Video Gaming.

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